Australia Search Engine market is very highly centralised, dominated by Google with 93.62% of market. Followed by Bing with only 5.36% of market share.
It is extremely important to set up your business profile wisely on Google so that you can be found by your customers!
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Search Engine | Market Share |
93.62% | |
Bing | 5.36% |
Yahoo | 0.10% |
Others | 0.92% |
Data source: https://clicky.com/marketshare/au/search-engines/